THE 21ST CENTURY MARKETER

What makes a marketer a good marketer?

1. Critical thinking going deep in every situation, trying to understand every aspect of an issue whenever they come up. when you have a problem in your company/business, think critically. if you have opportunities you do the same.

Thinking goes beyond the organizational level, think about the business environment (policies, what competitors are doing, how the customers are going to react, in fact think of everything there is). this involves being pro-active and reactive at the same time.

2. Be a problem solver, not only be able to spot the issues to your business but also coming up with appropriate solutions/strategies to deal with them, be it a problem or an opportunity.

keep in mind that you can't come up with precise solutions (what exactly should be done) if you can't think critically, there for sharpen you mind through books, engaging and networking with the right people for junior marketers.

3.keep everything in papers, what might seem not revenant today might matter tomorrow. as you think everyday new ideas will be flowing and remembering might be a big challenge. write as you think.

with these qualities and many more, depending on the field of marketing you are interested in, you will be a valuable asset to any firm.

Evident Marketing

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Marketing Forum 2017

We are delighted to announce that Marketing Forum 2017 will once again take place at the University of Dar Es Salaam, Yombo 5. Dar es Salaam University Marketing Association (DUMA) has been successful in hosting big events at the University (UDSM). DUMA Carnival, DUMA Bonanza and DUMA marketing Forum are just few examples. This year’s event will take part on 3 rd June, with practitioners from different companies attending. Kelvin Twissa Director at JACKSON GROUP who has recently launched Kitabu App , Rashid Tenga CEO at AGGREY & CLIFFORD, Nandi Mwiyombella head of Brand and Communications at Vodacom, Imani Kajula CEO at EAG GROUP the company behind (Simba SC official App) to mention a few. Learn from experts and gain experience from each other. Build a network at discussion sessions, over meals or a drink. Take your new contacts and network . Digital technology affects every discipline in today’s world. Engineer...

DUMA MARKETING FORUM 2017

DIGITAL MARKETING #MARKETINGFORUM2017

Currently people/(target customers) a very busy individuals. And marketers are trying to go digital as a marketing strategy. As a marketer think as to why should your customers give you one second of their time in this era. and there you will come to conclusion that having a great product/content that is relevant is the key to attracting potential customers to view your advert/promotion in all digital platforms. # marketingforum2017 on the way "the digital world" Evident Marketing

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